This business has a lot of powerful strenghts, for instance the coffee bean recycling is an interesting topic. If the company is well organised, workshops and training sessions will catch potential clients' attention. The firm also give opportunities to small businesses (trainers) and their collaboration may help the coffee shop to expand this idea and purposes. Moreover, currently cafeterias are growing and people demand more these types of businesses, so this coffee shop is entering into an, although competitive, really promising market.
